A great social media strategy must have solid commercial goals at its heart or you’ll run the risk of spending money on the wrong things — like sending social traffic to the wrong landing page or promoting your brand on the wrong social media networks. Conversions are an important KPI when it comes to any […]
Why Facebook want you to make your News Feed Post longer
Facebook have announced that they have added the time spent viewing a Facebook post to their algorithm for post ranking We are adding another factor to News Feed ranking so that we will now predict how long you spend looking at an article in the Facebook mobile browser or an Instant Article after you have […]